Featured Case Study

The shift to digital:

The COVID-19 pandemic has led this real estate company to adopt digital technologies

In the context of the COVID-19 outbreak, creating an online presence for a real estate company might be a challenge for anyone else. For me, it was the perfect chance to push RockIsland to the front of the pack.

With the advent of the Coronavirus pandemic and the consequent confinement of the population, the contact between the real estate agent and the user was entirely or partially online. And with my creative digital solutions, they’ve been able to share their properties with even more people, drive more engagement and provide a great user experience.

We will limit our study to digital solutions adopted on their real estate website to improve the user experience when choosing a property.

The Design Process

With building a real estate website from Scratch for RockIsland, my primary goal was to create a modern website that captures, the unique branding of RockIsland’s residential properties. As well, as interactively and skillfully displaying their condominium complexes.

Search Engine Optimization

RockIsland utilizes SEO to stand out from other Real Estate companies online. The company’s new website was structured from the ground up with search in mind. This allowed their large variety of residential properties to be highly visible to potential customers interested in buying properties. 

With our SEO Strategy, the company has seen an increase in search engine traffic, as well as new quote requests.

Content Marketing

In addition to SEO, the company utilizes a content marketing Strategy to attract visitors who are searching for comdominium projects. Social Media content and Long-form articles are written to share housing market informations and trends about what’s going on in the real estate local market and to list the services and facilities in each variety of RockIsland’s residential properties. In order to build the expertise and  trust with potential clients and strengthen the brand.

Need to get ahead in search rankings ?

Just as I helped RockIsland bloom its online presence, I can help you, too !

I  will help you determine what strategies would best fit your business, launch your projects, and analyze the results.

Check out our digital marketing and SEO services to learn more about how we can help drive revenue for your business.

Ready to get in touch ? Don’t hesitate to contact us today for your free Consultation.

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